[su_dropcap style=”simple” size=”4″]H[/su_dropcap]i, fellow creative souls! In this article we’re going to talk about Concept Art, that foundation which aligns all creatives and creative work in the media industry. First though, what is concept art?

Concept art is the overall artistic vision for a certain project, whether it’s a movie, video game, animation, comic, or any other media in the media industry. Every single image, character, merchandise, and marketing visual adheres to the concept art of the project. A single video game, for example, might require anything from 2–100 (or more) artists coming together to create that product. Before taking the first step, all those artists will need to be briefed and aligned with the concept art.